qizi, A'zamova Feruza Abduholiq and Sharifovich, Kuldoshev Lazizjon (2026) Innovation-Driven Competitiveness of The Service Sector in The Era of Artificial Intelligence. Central Asian Journal of Innovations on Tourism Management and Finance, 7 (4). ISSN 2660-454X

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Abstract

This article examines the innovation-driven competitiveness of the service sector in the era of artificial intelligence. The study explores the role of artificial intelligence technologies in enhancing service quality, operational efficiency, customer experience, and sustainable business development. Comparative, analytical, and systematic research methods were employed to assess the relationship between artificial intelligence, innovation, and competitiveness within the service sector. The findings indicate that the integration of AI-based solutions contributes significantly to productivity growth, service personalization, cost reduction, and the creation of competitive advantages. Furthermore, the study highlights the importance of digital transformation and innovation-oriented strategies in strengthening the long-term competitiveness of service enterprises. Based on the research findings, practical recommendations are proposed to support the effective implementation of artificial intelligence technologies and foster sustainable development in the service sector.

Item Type:	Article
Uncontrolled Keywords:	Artificial Intelligence, Service Sector, Competitiveness, Innovation, Digital Transformation, Service Innovation, Digital Economy, Productivity, Sustainable Development, Customer Experience
Subjects:	H Social Sciences
Depositing User:	admin eprints
Date Deposited:	02 Jul 2026 03:38
Last Modified:	02 Jul 2026 03:38
URI:	http://eprints.umsida.ac.id/id/eprint/16729

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