MARKETINGDA KOMMUNIKATSION SIYOSAT

Muzaffarova, Zamiraxon Xusanboy qizi and Mamatkarimova, Matlyuba Muhammadjon qizi (2024) MARKETINGDA KOMMUNIKATSION SIYOSAT. BOSHQARUV VA ETIKA QOIDALARI ONLAYN ILMIY JURNALI, 4 (3). pp. 131-133. ISSN 2181-2616

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Abstract

Kommunikatsion siyosat deganda, bozorga tovar siljitish uslublarining majmui tushuniladi. Bularga pablic relashions (jamoatchilik bilan aloqalar), reklama, sotishni rag‘batlantirish va shaxsiy sotish kiradi. Kengaytirilgan ma’noda siljitish –bu tovarlar sotilishini tezlashtirish va bozorda ijobiy tasavvurni shakllantirish maqsadida axborot olish, xaridorni ishontirish va o‘z faoliyati haqida ma’lumot berish uchun korxonaning bozor bilan doimiy aloqalarini o‘rnatish va saqlab turishdir.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HB Economic Theory
Divisions: Postgraduate > Master's of Management
Depositing User: Journal Editor
Date Deposited: 24 Jun 2024 13:32
Last Modified: 24 Jun 2024 13:32
URI: http://eprints.umsida.ac.id/id/eprint/13815

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