Fitriyah, Hadiah and Indayani, Lilik and Astuti, Mudji (2013) PENGEMBANGAN MANAJEMEN USAHA HOME INDUSTRY PERAJIN HANDYCRAFT KORBAN BENCANA LUMPUR SIDOARJO DALAM MENGHADAPI PERSAINGAN PASAR GLOBAL. In: Seminar Nasional Menuju Masyarakat Madani dan Lestari, 18 Desember 2013, Universitas Islam Indonesia.
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Abstract
There are many Handycraft manufacturing home industry exist in Sidoarjo since a disaster called “Sidoarjo’s Mud Volcano” in 2006. However, this disaster does not discouraged them. Currently, they still producing various handycraft products, and its cover their creativity. These activities can help thier whealthiness. There are some problems facing handycraft home industry in global market competition e.g; 1) managerial business dificulties especially on administratition and finance governance. 2) Marketing strategy. Therefore, as an academic, this program is very important and significant to solve their problems, by providing a training and counseling. Such as training simple bookkeeping and marketing strategies for small business entrepreuner
Item Type: | Conference or Workshop Item (Paper) |
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Additional Information: | ISBN: 978-979-98438-8-3 |
Uncontrolled Keywords: | home industry, simple bookkeeping training, marketing strategies training |
Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HF Commerce H Social Sciences > HJ Public Finance |
Divisions: | Faculty of Economics and Business > School of Management |
Depositing User: | admin eprints |
Date Deposited: | 28 Sep 2016 02:44 |
Last Modified: | 28 Sep 2016 03:50 |
URI: | http://eprints.umsida.ac.id/id/eprint/9 |
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